Segment Insight

A first-layer filter to group your pages by similar topics to see which segment drives the most traffic

Problem:

Standard GSC only shows individual pages. It doesn’t allow you to group pages by segment such as “Reviews,” “How-To Guides,” etc. This makes it difficult to see if an entire segment is performing well or if your strategy for a specific service is actually working.

Consequences:

You lose the “big picture.” You might miss that an entire segment of your SEO content is losing visibility because the data is scattered across dozens of different URLs. Without grouping similar topics by segments, you are stuck guessing which areas of your site need the most attention.

Solution:

The Segment Insight report acts as your first layer of analysis. It allows you to manually group similar seo pages into segments so you can see the total performance for an entire category in a single row at any time.

This allows you to:

• Instantly see which website segments (e.g., travel guide, homemade cake, dog training) get the most clicks.
• Click a segment to see exactly which pages and queries are driving those results.
• Focus your SEO efforts on specific segments that have high demand but need better rankings.